Cannes Lions

DOVE BODY LOTION

OGILVY FRANKFURT, Frankfurt / UNILEVER / 2010

Awards:

1 Shortlisted Cannes Lions

1 of 0 items

Overview

Entries

Credits

OVERVIEW

Outcome

During the promotion, over 73% of Dove Body Milk samples were used or taken home by hotel guests. Over 14% of discount vouchers were re-deemed.

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