Cannes Lions

Dr. Rick

ARNOLD WORLDWIDE, Boston / PROGRESSIVE INSURANCE / 2020

Film
Film
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Overview

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Credits

Overview

Execution

Dr. Rick is a Parenta-Life Coach. His, very niche, job is to help young people from turning into their parents when they buy a home. What is called “Parentamorphosis” and has become his life’s work. Dr. Rick’s passion is rooted in personal experience. He, too, was a sufferer. But he made it through. And now he’s here to help people in the throes of the same disorder that once threatened to ruin his life. In these films, we follow Dr. Rick as he takes his expertise out into the field. Whether it’s house calls, field trips, retreats, or even sessions in his own facility, we’ll get an inside look on his methods of overcoming Parentamorphosis. These are Dr. Rick’s stories.

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2024, PROGRESSIVE INSURANCE

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