Cannes Lions

DSI GAME CONSOLE

LEO BURNETT USA, Chicago / NINTENDO / 2010

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OVERVIEW

Description

This is the story of three friends hanging out with Nintendo DSi’s one afternoon. The Nintendo DSi has a camera that lets you take a picture and manipulate it for comedic effect. One of the guys with a very large head has his picture taken and messed with. In the end he doesn’t think the whole thing is very funny.

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