Cannes Lions
REPUBLICA HAVAS , Miami / BANZA / 2023
Overview
Entries
Credits
Background
Launch this new application, which is for investments in the stock market, where anyone can invest with very little money and in a very easy way.
Execution
Ah, I love this place
VO: Kira Café Palermo. One place A whole lot of fun Costa Rica 5685
By the way I’m loving your hair Vero
VO: Kurls’. Straightening, Perms, Coloring and much more Book your appointment 01148324045
Hey, It’s your niece’s Quinceañera this Saturday, right?
VO: Hannah High Couture Bridal and Quinceañera Gowns Gurruchaga 1794
I’m sure it was so much to organize, the catering
VO: Delibú Cake decorations & Bakery Order yours 1135879820
The venue
VO: Goyeno Events Complex Pedro Goyena Av 478 (Caballito). More info at 49235584
The music
VO: DJ Agustin Zodzieko Contact him at azodzieko@gmail.com
The invitations
VO: Arias Bookstore and Stationery Palermo’s greatest selection Jorge Luis Borges 2438
I’m invited, right?
VO: Payró Theater San Martin 766, Buenos Aires, Argentina
Outcome
Banza is an investment APP where it gives space for anyone to invest and anyone to earn, for this reason, we take advantage of the silent spaces of the script, to fill them with services, businesses, or products where they could have free publicity and make them gain exposure and the consequence of that is to earn money. The businesses, services, and products that we hear in each execution are exclusive to the province where the radio was communicated. For each of the provinces, we made a specific script with real businesses, services, and products from that province, and that radio was only heard in that province and not in another.
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