Cannes Lions
TBWA\CHIAT\DAY, Los Angeles / GATORADE / 2017
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Elena Delle Donne is a perfect match for Chicago, the Windy City. The wind is the most inspirational force in Elena’s life. It represents the unspoken connection between her and her older sister, Lizzie. Born severely handicapped, Lizzie can’t see, speak or hear, but her love for the wind has taught Elena perspective and helped her overcome the biggest challenge of her career - staying at the top of her game while being far from Lizzie.
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