Cannes Lions
TBWA\INDIA, Gurgaon / MKV HOUSEHOLD PRODUCTS / 2012
Overview
Entries
Credits
Description
The brief was to re-design the branding of Elephant Combs - one of the competitive brand of MKV Households.
Execution
A logo was designed for Elephant Combs that brings alive the brand name with a unique visual play.
Outcome
With the new brand logo Elephant Combs achieved a remarkable increase in visibility on retail shelves and a boost in sales.