Cannes Lions

Emily and McDonald's

BEIJING DREAM BOX ENTERTAINMENT MEDIA / MCDONALD'S / 2018

Film
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Emily, twenty-five years old, who graduated from college last year, is now a non-famous Vlogger of a certain video site, therefore she records her daily life everyday with her camera. And Emily’s recording life is basically composed of two parts: one, she and her boyfriend Xiaomeng Yang with whom she fell in love a year ago due to a series of coincidences and encounters at the McDonald’s; the other, of course, the “old place” that witnessed Emily’s life stories throughout the years. On September the 22nd, Xiaomeng’s birthday, Emily prepared a surprise party for her boyfriend where they met for the first time to celebrate. As long as we are around places that we feel most familiar, even in the simplest way, we can create the most touching surprise!

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