Cannes Lions
THE VELODEA GROUP, Culver City / PARAMOUNT PICTURES / 2001
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Just as the film Enemy at the Gates brings WWII history and propaganda alive in its cinematic interpretation, Bleu22's Enemy at the Gates Web Site brings the movie to the Internet in an interactive interpretation of WWII history and propaganda. The Web Site puts a beautiful and emotional setting from the film's story, as well as WWII history and a background of director Jean-Jacques Annaud.The objectives for the Web Site included:*Promote the film*Showcase the emotion of the film, and the history the film embodies*Highlight the director, Jean-Jacques Annaud*Create an audio-visual interpretation of WWII history, art, and propagandaThe target audience for the Web Site was 18-35 year olds with a focus on 18-25 year old males.
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