Solution There´s one place, which every post customer heads for: the mailbox. We electrified it at night in order to point out the convenient offer: Power is now available at the post office. A bright measure which everyone is literally bound to.

ImpactThe mailbox created a smile among tens of thousands of people who´ve walked by at night and among more than 9.000 electricity consumers who´ve thereupon opened a low priced energy contract at the post office with Yello Strom.