We created a fake business show called The Stu Osborn Show. The show was directed by Christopher Guest and stars some of his usual ensemble cast (Fred Willard & Michael Hitchcock). In the episode featured, we had Stu interview a bumbling corporate executive who was hyping his new book on business philosophy – a philosophy which was decidedly un-people ready. We used streaming media to run promo ads for the show and drive people to the Stu Osborn website (sponsored by Microsoft People Ready). The hilarity ensued.