Cannes Lions

EQUALITY OF WEALTH

LEO BURNETT, Sao Paulo / AKATU / 2004

Film
Film
Film

Overview

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Overview

Description

The scene has only one take and the shot zooms in. It shows a panorama of a slum, and the speaker gives information and data about this theme, until he surprises us by announcing that our indifference kept us from noticing that the image had been upside-down.

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12 items

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