Cannes Lions

ETIOS

DENTSU BRASIL, Sao Paulo / TOYOTA / 2015

Presentation Image
Case Film

Overview

Entries

Credits

Overview

Execution

On surfer’s website, we created a new media that interact with the webcam for the first time. Once the surfer would click on the link to check the ocean conditions, he will see the beach from inside a Toyota Etios Cross as it was there.

The media was display in one of the biggest surfer’s website.

Outcome

The Toyota Etios Cross website increase in traffic and surfers could know a little more about the car.

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