Cannes Lions
KMS TEAM, Munchen / O2 / 2006
Overview
Entries
Credits
Execution
On account of the trusting working relationship with our client and with our partners, we were able to implement the conception without concessions or modifications, so that the finished exhibition stand was an almost perfect image of the design in its first presentation. It is thanks to the creative commitment and engagement of all participants in the project that we were able to realise this idea. The technology used was specifically developed for this project. As a result, our ceiling construction became the world’s largest colour monitor.
Outcome
The response to the exhibition stand was entirely positive, a fact that is supported not only by the numerous prizes and awards in renowned competitions of the design and advertising industries, but also by the wide coverage it received in the media. And last but not least, our client was completely satisfied with respect to brand communication, product presentation and customer experience and retained the concept of the exhibition stand for the entry of the brand in the following year.
Similar Campaigns
12 items