Cannes Lions

EYE

TARGET-UNI DIGITAL MARKETING, Guangzhou / MARUBI / 2016

Film
1 of 0 items

Overview

Entries

Credits

Overview

Description

It is said the eyes are the windows to the soul. Who better than Tony Leung Chiu-wai, top Asian award-winning actor, famous for his electric eyes, to convey a message of love to all Chinese women in the form of a spoken letter? There she is, rushing tirelessly every day between home and office, when all of a sudden he shows up, like her first love years ago, and makes her world better again. He knows how to comfort her aching heart with love and concern, and how to smooth out the hardships of her life’s journey from the corners of her eyes with gentle care. “Eye”, a three-minute love letter, symbolizes Marubi eye cream’s care and pampering of the eyes of Chinese women through the years.

Similar Campaigns

9 items

Pfizer Super Bowl

PUBLICIS COLLECTIVE, New york

Pfizer Super Bowl

2024, PFIZER

(opens in a new tab)