Cannes Lions

FIAT SALES DEALS

OGILVYONE WORLDWIDE BRAZIL, Sao Paulo / FIAT GROUP / 2005

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Overview

Description

Applying the concept "Let’s play!" - that means having flexibility in doing business - this piece was created for FIAT RETAILERS with the objective of offering clients sale deals utilising soccer as the main theme. Interact with the player and find new deals while joining the game.

IMPORTANT: If you have a microphone connected to your computer, shout "Ole" and surprise yourself.

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