Cannes Lions

FIGHT AGAINST ILLEGAL WILDLIFE TRADE

J WALTER THOMPSON, New York / WILD AID / 2004

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In this PSA for ACAP/Wild Aid, a foundation leading efforts to preserve endangered wildlife, US Olympian hurlers Allen Johnson and Larry Wade jump hurdles laden with giant animal traps. VO: "If our Olympians faced the kind of hurdles our endangerd animals face, the finish line will come all too soon"

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