In this film we tell the story of a young woman and a man who are on their first date, or so it seems. She tells him about herself without holding anything back and he listens to her amiably over a meal. At the end of the story, we see them both stand up and start to dance. At this point the first super appears: “It’s great to meet someone new every day”. Then the young woman stands on tiptoe to whisper into the man’s ear “I love you dad”.

Now the second super appears: “Unless you’re forced to”. After which the Alzheimer Portugal logo appears and a link to make an instant donation.

The video is aired on various platforms and was posted online on all of them on the same day:

The Alzheimer Portugal association website.

Their Facebook page.

Their YouTube Channel.

Online magazines and daily newspapers, both specialist and general.