Introducing, "My Favorite Cafe - GEORGIA Vending Machine App".

Register a vending machine that you regularly visit, and the app becomes a hotline between you and a cafe owner in the vending machine.

Users are verified by GPS. The cafe owner will send you a message when you are close to the vending machine. The more you visit the vending machine, the more intimate you become with the cafe owner.

Users create an intimate bond with the vending machines as they increase their visits.

After its launch, "GEORGIA Vending Machine App" has seen extraordinary coverage through TV media,and the app itself became number one on the free apps rankings of the iTunes App Store of Japan.

According to user survey's, we've found that 68.5% GEORGIA fans feel more attached to the brand than before, 41% visit a nearby vending machine more often.

We believe this is proof that we've strengthened our engagement with our loyal fans through this experiment.