Cannes Lions
LG&F, Brussels / BACARDI / 2007
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To enforce the image campaign for GET27, we launched www.thegetbrothers.com. The campaign is all about the Brothers inventing stuff, and so is the site. It looks like a machine that could actually work if you built it.Also the content of the site is inline with the campaign:-Dj-ing with classical music; in-line-The first forum, discussing issues like the plague, moon landing;-The first online game, horseracing by making the sound of racing horse with your keyboard.…
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