RCS Sport assigned to our agency the creation and the development of the digital assets (website and app) of “Giro d’Italia”, the most famous Italian cycling race, a great chance and a project that we are very proud of.

The new digital platform created for the 99th edition needed to show a completely renovated interface and a graphic and functional restyling with the objective of offering a simpler and easier online surfing to users.

For both the app and the website:

- The live section of the Giro stages enhanced by a contemporary and dynamic look & feel.

- Tip - by clicking on the graphic icons you can check live the list of athletes in

the race groups.

- The Giroadvisor section realized in partnership with Tripadvisor to allow fans to plan their trip to one of the stages in the best way possible: where to eat, where to stay, what to visit.

- Facce da Giro, a tool of the app to take a selfie, add a Giro frame and sentence and instantly share it with all your friends.

- The Social Wall, integrated in the website section dedicated to fans, where you can follow what Giro lovers are sharing on Social Media.