Cannes Lions
DROGA5, PART OF ACCENTURE INTERACTIVE, London / AMAZON / 2020
Overview
Entries
Credits
Execution
This film begins with a guy nervously standing on stage to deliver a speech at a work conference. He anxiously fumbles his notes as his serious bosses look on judgingly. But he composes himself and opens with a joke. A beat. We’re not sure if the joke has landed. Then people start to smile. Then laugh. And pretty soon the entire room is laughing raucously. Our guy throws his arms up in the air, full of confidence as...
A title reads: 24 HOURS EARLIER
We see our guy from the opening scene. He’s in a hotel room watching the Prime Video original comedy ‘The Marvelous Mrs Maisel’. We see a clip from the show in which Mrs Maisel - a female comedian set in the 1950’s - throw her arms up in the air, just as our guy did. Watching, his eyes light up and it’s clear he’s