Cannes Lions

GRONA LUND AMUSEMENT PARK

SWE, Stockholm / GRONA LUND AMUSEMENT PARK / 2005

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Free Fall Tilt 1, Gröna Lund Amusement Park. Gröna Lund is an amusement park in Stockholm, Sweden, and Free Fall Tilt is their latest attraction. The attraction is raised 80 metres and tilted forward before dropping straight down toward the ground. The creative idea was to tilt actual websites, letting them drop and, to the sound of screaming voices, disappear below the computer screen, revealing the following copy: The world´s highest Free Fall Tilt. Got the stomach?

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