St. Patrick’s Day is the perfect excuse to get together with your friends and have a pint of Guinness. But, if there’s one thing that guys are notoriously bad at, it’s organizing things. When it comes to getting a group of friends together, they’re useless. So, to help guys get together on St. Patrick’s Day, Guinness has come up with a unique way of rounding up groups of friends and herding them to the pub.Men are said to have a sheep like mentality when in a group and it’s this insight that led us to the idea. Sheepdog herding is an institution in the UK with TV series like ‘One man and his dog’ attracting huge audiences. Shot in a very tongue-in-cheek way, we see a group of guys being herded away from the usual distractions that get in the way of going to the pub. Cheers to that.