This spot shows how Hallmark cards can help anyone build a relationship, even those who have trouble doing it alone.For some people, it’s difficult to articulate what they mean. Things tend to come out the wrong way. “Brother of the Bride” stories the plight of that kind of individual, who time and time again, demonstrates his uncanny ability to put his foot in his mouth whenever speaking with guests at his sister’s wedding reception. But in the end, he’s able to say exactly what he means when it really counts, with the help of a Hallmark card.