Cannes Lions

HEALTH OINTMENT

ADVICO YOUNG & RUBICAM, Zurich / STADELHOFEN APOTHEKE / 2007

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Overview

Entries

Credits

OVERVIEW

Execution

Cut-out Sandwich men were positioned on the ground at the mountain station, immediately after the bar drop-off point. As the bar stoppers, they took a few knocks.

Outcome

Wallwurz-Salbe has used a variety of humorous small campaigns like this in the past few years (and on a small budget), turning it from a local brand into a successful brand nationwide.

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EVERY VICTORY COUNTS

GARBERGS MALMÖ

EVERY VICTORY COUNTS

2015, NICONOVUM

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