Cannes Lions
YAHOO JAPAN CORPORATION, Tokyo / YAHOO / 2016
Overview
Entries
Credits
Description
To express our gratitude to the Internet, we created one visual that condensed the history.
Execution
The site was established on April 1, 2016. The site was shared more than 3,500 times in 12 hours. Users looked for the services they used in the old days.
Outcome
Over 9,000 shares, 2,100 retweets, 1,450,000 page views.
Celebrities retweeted the site, such as Takafumi Horie and Ryo Morikawa.
Companies such as Evernote made a favorable tweet on their official account.
It successfully involved other Internet companies and celebrities.
Similar Campaigns
12 items