Cannes Lions
KING HELSINKI, Helsinki / EURONICS / 2008
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Using home electronics is far from easy, especially in a small country like Finland, where manuals are seldom translated in to the Finnish language. Euronics launched a megastore where you don't have to be or even pretend to be an expert. At Euronics you don't have to understand home electronics in order to be able to use them.
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