Cannes Lions
DENTSU INC., Tokyo / HONDA / 2017
Overview
Entries
Credits
Description
This film presents the journey tracing the route of humanity's most ancient migration over 36,000 km only with the travel stickers and the music.
Execution
To reflect the varied experiences that the Honda. Great Journey. would offer, we created a scrapbook of the travel stickers a person might collect along the way. With fully realized graphic designs depicting the sights, architecture, wildlife, and culture of places along the route, we evoke the romance of travel in a familiar yet exciting way. This film presents the scrapbook in motion.
Outcome
N/A
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