Cannes Lions
MORI, Tokyo / HONDA / 2017
Overview
Entries
Credits
Description
This book presents the journey tracing the route of humanity's most ancient migration over 36,000 Km only with the travel stickers.
Execution
To reflect the varied experiences that the Honda. Great Journey. would offer, we created a scrapbook of the travel stickers a person might collect along the way. With fully realized graphic designs depicting the sights, architecture, wildlife, and culture of places along the route, we evoke the romance of travel in a familiar yet exciting way.
Outcome
Published 500 copies.
Similar Campaigns
12 items