Cannes Lions

HOOD SLIDE

DDB CANADA/VANCOUVER, Vancouver / VANCOUVER POLICE FOUNDATION / 2014

Case Film

Overview

Entries

Credits

Overview

Description

We created a line of iconic Police sunglasses to help support the Vancouver Police Department. Money raised from the sale of the glasses is used to fund police programs within the community. In this spot the sunglass wearer is attempting to slide across the hood of his car, a stereotypical police behavior that is found in classic police TV shows and films.

Similar Campaigns

6 items

HESITATION

LG2, Quebec

HESITATION

2015, AGENCE DE LA SANTE ET DES SERVICES SOCIAUX DE LA CAPITALE-NATIONALE

(opens in a new tab)