This TVC tells the story of a guy on his way to office in the morning. While he waits to go out from his village, three workers on the pick up see the guy and walk directly towards him while he sits in the car under the sun light and toxic fumes. Suddenly, they asked him to go home with them, nicely. They carry the guy back home away from sun light and fumes as they are concerned for him.

The story end with announcer's final line 'Is there any one that will care for you like this? Yes there is one, Mega We care – NAT C.'