Cannes Lions

HP PHOTOSMART GO GO PHOTO PRINTER

PUBLICIS & HAL RINEY, San Francisco / HEWLET-PACKARD / 2006

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Synopsis:To experience taking this little photo printer anywhere during the holidays, we allowed people to do just that.Objective:To promote the new HP Portable Photo Printer, and let people know they can take it anywhere and get 20% off their purchase.Target:Modern Mom's 25-54

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