Cannes Lions

HUMAN RESOURCES

STOLL & FISCHBACH, Herrenberg / HENKEL / 2002

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Objectives: enhance target group specific relevance and affinity of structure, content and design; adaptation of current corporate design and HR branding; usage of corporate-wide CMS System (Allaire Spectra); provide clear structured content. Guided tour. What you get: Henkel has high standards in respect of its employees. Compensation (soft and hard currency). The content area provides detailed information about the compensation, career paths, as well as social benefits that come along by being employed by Henkel. How we think. This area provides information, how it feels to work for Henkel, the vision, the value and the social climate one can expect. Working at Henkel. This area provides testimonials of actual people working for Henkel, giving details about their current career path. Internship. Henkel provides internships on a regular basis. The programmes, the details and the application forms are provided in this area. Henkel direct. Henkel has campus teams to create a direct dialog with students who are still at university. This area provides information about this programme. Career by apprenticeship. As apprenticeship is an integral part of the career paths provided by Henkel, this area informs about the opportunities for people interested in this career start. Possible applications can be done online. Infos & Facts. How many people are working at Henkel? Where is Henkel located worldwide? How is Henkel organised? All those questions are answered in this area. It's your turn. This is a micro e-learning course about astronomical navigation as well as an analogy about navigating the multiple career paths Henkel provides. The HR branding for Henkel centers around the claim 'its your turn'.

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