Cannes Lions

Hypocrites

DHÉLET Y&R LATAM, Buenos Aires / CRUZ ROJA / 2017

Digital Proof JPG
Digital Proof JPG
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In social networks it is very common to see people joining social causes, posting, sharing, commenting or putting filters on their profile photos.

The point is that the vast majority of these causes are often from very distant countries. When here in Argentina there are thousands of causes that need volunteers to help or to relieve some tasks.

This is why volunteer campaigns are very important and necessary to solve social problems.

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