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In Switzerland quality is associated with German cars, so Hyundai is positioned as "The German among Asians". A Korean woman reads the official adjuration for the German federal President.

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12 items

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Dodge Dustglobe

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MJZ, Los angeles

Better

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CRITICAL MASS, New york

MEET THE MACHINES

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AZERA JOURNEY MICROSITE

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HYUNDAI IX35

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IX35

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NAGA DDB/RAPP , Selangor

335I COUPE

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FORD FOCUS ST

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CLOUSEAU DRAFT WORLDWIDE, Barcelona

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