Cannes Lions

IKEA

PZL WARSAW (LEO BURNETT GROUP), Warsaw / IKEA / 2009

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Since ancient Egypt the newlyweds have known how hard it is to keep the parents-in-law from interfering in their lives. Even Cleopatra had to learn to draw boundaries. Because when it comes to furnishing a new home, the most important thing is to maintain control of one’s territory.

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