Llévalos a la escuela (Take Them to School) is a charity campaign that begins on a website and ends on your mobile.All the children in the world who are unable to go to school are represented on the website www.llevalosalaescuela.com. So, school is exactly where you are going to be able to put them.How? It’s easy: you just have to make a small donation to download the school on your mobile and then hold it over the website. Then the magic will happen: one of those children comes out of the website and onto your mobile in order to go to school.

It works in an amazing, yet simple, way. Download the school on your mobile by installing an application from the App Store or Android Market (the €0.79 from your download will be your donation).Once you have done this, open the application with the school and hold it over the website. That is when you will be able to see a child leave the website and go onto your phone in order to go to school.

- The action received more than 250,000 visits.- It was in the top 10 downloads in Android Market for 2 weeks and the App Store for 1.- So far, over €305,000 has been raised for UNICEF (including direct donations).