Cannes Lions
LATIN3 , Hollywood / ACE INSURANCE / 2002
Overview
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Description
This is a Latin American site in two languages completely dynamic and with a very impressive content management toool.
Synopsis: We connect with the moment in the life of a consumer and we gain his/her confidence by giving them advice; then we scare them with statistical data, then we show them our products and we let them give us their info so that our representatives can contact them.
Objectives: To provide leads to our sales representatives.Target: A&B Home Latin American users w/internet access.
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