In order to attract new members, the “International Society for Human Rights” wanted to demonstrate the impact of their activities on human rights affairs. Especially their work on the Internet such as online urgent actions and e-mail appeals to regimes and governments known for their human rights abuse.

We made exact replicas of the dictators’ residences. Details such as their clothing and the interiors are copies of the original on a scale of 1:1.

After publishing this work, the number of signed online petitions nearly doubled. Also a significant rise in the click rates has been registered - and therewith a noticeable number of new members.