Cannes Lions
LA CHOSE, Paris / ORANGE / 2018
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This film is an ode to life and to connection, and to Orange's promise: It's all about what matters to you. But unexpectedly, Orange also chose to convey another message by highlighting a scourge that kills an increasing number of people each year: the use of mobile phones behind the wheel. We are here to bring you together… Not to drive you apart.
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