Cannes Lions
SELECTNY, New York / COTY / 2013
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In this spot we focused on the distinctive DNA of the brand and the newly designed logo.
The snake-like bite becomes a mark of destiny that magnetically attracts beings that are fated to be together in a compelling tale of seduction and animal attraction, a 3 part story -“the tease,” “the chase,” “the encounter” – unfolding in a dynamic, fast-paced, provocative style bringing “The Cavalli Bite” to life.
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