Show the product in all its beauty along with its more important functionality: personal comfort and suitability.

The shows and the image of Kiff-Kiff gained great notoriety. Sales went up 60% with regard to the summer 2005 collection. Excellent awareness delivery (an additional objetive). Great client acceptance by passers-by. Similar but improved actions are being organised for the winter-spring collection with more complentary pieces, promotional gifts for each purchase, more elaborate shows and a bigger budget.