Cannes Lions

KIMS CRISPS

TRY ADVERTISING AGENCY, Oslo / KIMS / 2008

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A couple is watching TV. They open a bag of potato crisps. She eats a crisp and has a revelation. She complains to her boyfriend about their boring life. Where has the passion gone? He also eats a crisp, and eventually agrees with her. But maybe it isn’t too late? Slowly they become more and more passionate. When the Italian music is at its height, he runs to the window and shouts out to the whole world: I LOVE BERIT!

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