Cannes Lions

KIT KAT

JWT ITALIA, Milan / NESTLE / 2010

Overview

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Credits

Overview

Description

Kit Kat is the chocolate snack perfect for 'having a break' from the the mundane and monotonous nature of everyday life.

This radio commercial is part of the new Kit Kat 'Working like a machine?' campaign, which urges people to take a break from the monotony of working.

The ad itself is a light-hearted comic monologue of a man talking about the routine of doing everyday his own repetitive job.

Working like a machine? Have a break. Have a Kit Kat.

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