Eurobest
PUBLICIS EMIL, Zürich / MERCEDES BENZ / 2020
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For the promotion of the EQ-Power models from Mercedes-Benz, next to brand ambassador Roger Federer, two Italian-speaking, older men: Enzo and Giorgio are also getting into action. In the spot the two Signori sit on a piazza and discuss what is happening in front of them - and they absolutely do not always agree. The spot developed for Mercedes-Benz Switzerland was filmed in the Ticino village of Carona and is also being broadcasted internationally.
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