To inspire the Land Rover Agencies Globally and to celebrate six decades of advertising.

From the more obvious relief “tread-plates” (photographed from a Defender’s bonnet), to the pages starting off old and faded and getting lighter as it becomes more current, we have hopefully produced a book that celebrates the rich heritage of Land Rover’s advertising.

This was not a results driven piece of work but created to inspire the Land Rover Agencies Globally and to celebrate six decades of advertising, this resulted in excellent feedback received from the local Agencies.