Cannes Lions

LOTTO

DDB NEW YORK / NY LOTTERY / 2010

Film
Film
Film

Overview

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Credits

Overview

Description

This TV campaign for the New York Lottery features a local community theatre group putting on a series of low -budget stage productions. Each time, the dramatic storyline is cut short when one of the characters announces they have won a New York Lottery million dollar instant game.

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12 items

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