Cannes Lions
BLOC, London / EMI MUSIC / 2006
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Description
EMI wanted to provide a creative community space for fans of The Magic Numbers to interact with each other and for potential consumers of the band's music to interact in a specific online environment accompanied by the band's latest track, 'Forever Lost'.We created a Poster Maker for fans to create and paste their posters to a shared community space - the wall. The limited space available creates an ever evolving community space as users paste their creations over others.Each poster can be emailed to a friend, saved as a desktop or downloaded to a mobile handset.
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