Spikes Asia

MAS_This is Malaysian Hospitality

DIRECTORS THINK TANK, Petaling Jaya / MALAYSIA AIRLINES / 2023

Film
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Opening with a scene depicting children playing outdoors before panning to elderly uncles drinking their coffee, it takes viewers on the lifelong journey that creates the culture of Malaysian hospitality. While that aspect of the national identity in itself may be difficult to define, one poignant moment towards the end of the two-minute runtime speaks of it as their motivation “to be at our best, even when no one is watching.”

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