Cannes Lions

McDONALD'S

DDB, Sydney / MCDONALD'S / 2009

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A road trip simply wouldn’t be the same without a stop at McDONALD’S. This commercial, which launched during school holidays, shows a young family on a long drive to their holiday destination. Once the iconic ‘golden arches’ sign is spotted the kids have to think quick to ensure that Dad pulls over.

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